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Google Audio Ads
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richgates
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PostPosted: Tue Apr 03, 2007 12:28 pm    Post subject: Google Audio Ads Reply with quote

Hey Guys,

I just finished writing, voicing and producing a spot for Google Audio Ads and wondered if anyone else is familiar with their program? I would like to get listed in their talent directory so potential clients can find me, but my searches thus far have been fruitless.

Any ideas?

TIA,

Rich
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dshetterly
Contributor II


Joined: 15 Jan 2007
Posts: 63
Location: Medford, OR

PostPosted: Tue Apr 03, 2007 12:47 pm    Post subject: Reply with quote

I "auditioned" by writing and producing a spot for them, advertising their "quick checkout" feature. They provided TOO MANY "must have" copypoints and wanted a :30 creative. Got back a "thanks but no thanks" reply a few weeks later that was a bit insulting.

Another guy I know who also went through the process received the same rejection reply (so it wasn't just ME).

Another aspect was the quote. What would YOU charge Google for a one-year buyout on a :30 or :60 spot? I talked to a few peers and the range I got was anywhere from $150 to $30,000. (!!!!) Hey, it's Google, after all.

Dig deep into Googles website and you'll find that they tell prospective clients looking for production that the cost to them will be between $100-$1000 for a fully produced spot, plus other interesting points.

Good luck and keep us posted.
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richgates
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PostPosted: Tue Apr 03, 2007 12:55 pm    Post subject: Reply with quote

Can you tell me where you found the information to audition? This ad I produced was for a client and not for Google themselves.
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dshetterly
Contributor II


Joined: 15 Jan 2007
Posts: 63
Location: Medford, OR

PostPosted: Tue Apr 03, 2007 1:45 pm    Post subject: Reply with quote

I clicked around their site but can't find it now. I was there about 4 weeks ago; maybe they've taken it down.
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ronharpervoice
Club 300


Joined: 23 Jan 2007
Posts: 347
Location: Ohio

PostPosted: Wed Apr 04, 2007 5:51 am    Post subject: Reply with quote

You got a NOTE? I auditioned, and got nada
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dagoldenknight86
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PostPosted: Wed Apr 04, 2007 7:08 am    Post subject: Reply with quote

I too auditioned... No responce either.
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allensco
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Joined: 30 Jul 2005
Posts: 823
Location: Alabama, USA

PostPosted: Wed Apr 04, 2007 7:20 am    Post subject: Reply with quote

I applied for their program and got a "Thanks but no thanks" note as well.
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billelder
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PostPosted: Wed Apr 04, 2007 7:36 am    Post subject: Reply with quote

Hope this helps.

Google Watch
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richgates
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PostPosted: Wed Apr 04, 2007 9:24 am    Post subject: Reply with quote

Those of you that applied, do you have a link? Sticking out Tongue
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Mike Cain
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Joined: 11 Nov 2004
Posts: 95
Location: New York

PostPosted: Wed Apr 04, 2007 10:31 am    Post subject: Reply with quote

Try this url: http://adwords.blogspot.com/2006/12/bringing-radio-advertising-to-google.htm
I'm not sure if they have a link to the audition site but there is a lot of info about google audio ads.
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richgates
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PostPosted: Wed Apr 04, 2007 10:55 am    Post subject: Reply with quote

Mike Cain wrote:
Try this url: http://adwords.blogspot.com/2006/12/bringing-radio-advertising-to-google.htm
I'm not sure if they have a link to the audition site but there is a lot of info about google audio ads.


Thanks Mike but that gives me a 404. Smile
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Bruce
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Joined: 06 Jun 2005
Posts: 7978
Location: Portland, OR

PostPosted: Wed Apr 04, 2007 11:15 am    Post subject: Reply with quote

I've been on the Google Marketplace list for a few months and the bid requests are just starting to come in. I've been turned down a few times and I've turned down a handful myself because I've been busy or the products or services were a bit odd. You're not missing much at the moment as they get this off the ground, but maybe later it'll be a big deal.

B
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I'm not a Zoo, but over the years I've played one on radio/TV. .
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richgates
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PostPosted: Wed Apr 04, 2007 11:17 am    Post subject: Reply with quote

Bruce wrote:
I've been on the Google Marketplace list for a few months and the bid requests are just starting to come in. I've been turned down a few times and I've turned down a handful myself because I've been busy or the products or services were a bit odd. You're not missing much at the moment as they get this off the ground, but maybe later it'll be a big deal.

B


Thanks Bruce. I would would like to make it on their list though. I wish someone could help me find out how to get to the damn thing. Smile

It is early and I would like to get involved because this has a lot of potential.
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Mike Cain
Contributor III


Joined: 11 Nov 2004
Posts: 95
Location: New York

PostPosted: Wed Apr 04, 2007 11:20 am    Post subject: Reply with quote

Truy this.
http://adwords.blogspot.com/2006/12/bringing-radio-advertising-to-google.html
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richgates
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PostPosted: Wed Apr 04, 2007 11:25 am    Post subject: Reply with quote

Mike Cain wrote:
Truy this.
http://adwords.blogspot.com/2006/12/bringing-radio-advertising-to-google.html


Thanks Mike that works Smile
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