VO-BB - 20 YEARS OLD!

Deirdre · Posted: Wed Jan 31, 2007 2:56 pm Post subject: Nice Little Bust in Boston

Looks like a promotion for Aqua Teen Hunger Force, but it nearly shut the city.

http://www.cnn.com/2007/US/01/31/suspicious.packages.ap/index.html

Packages are also being found in LA, NYC, Seattle.

part of the statment from Turner Boardcasting:

"The "packages" in question are magnetic lights that pose no danger. They are part of an outdoor marketing campaign in 10 cities in support of Adult Swim's animated television show Aqua Teen Hunger Force. They have been in place for two to three weeks in Boston, New York, Los Angeles, Chicago, Atlanta, Seattle, Portland, Austin, San Francisco and Philadelphia. Parent company Turner Broadcasting is in contact with local and federal enforcement on the exact locations of the billboards. We regret that they mistakenly thought to pose any danger."
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glittlefield · Posted: Wed Jan 31, 2007 7:45 pm Post subject:

You just can't buy THAT kind of publicity.

Then again, if they were there for 3 weeks and weren't noticed until someone phoned it in...
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Deirdre · Posted: Wed Jan 31, 2007 8:08 pm Post subject:

I hope the city of Boston sends Turner a bill for all the emercency crews that were deployed.

Storrow Drive and the Red Line were shut down for part of the day.
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glittlefield · Posted: Wed Jan 31, 2007 8:28 pm Post subject:

Deirdre · Posted: Thu Feb 01, 2007 4:23 am Post subject:

Outdoor "marketing campaign", my ass.

People who put up billboards are required to get permission, and pay for the priviledge.

Sticking magnetic signs that light up at night under bridges or in other public space is vandalism.
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tackerman · Posted: Thu Feb 01, 2007 4:47 am Post subject:

On CNN...

Diane Maggipinto · Posted: Thu Feb 01, 2007 8:17 am Post subject:

I've been following this story. I guess gobs of people were flipped off, literally. The things look like LiteBrite!
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Deirdre · Posted: Thu Feb 01, 2007 9:55 am Post subject:

Yeah, some blog twerps were saying things like

It's an LED not an IED!!!!

Ha freakin' ha.
Blow me. It wasn't the little guy that freaked people out, it was the batteries and wires.

It was a nifty idea made stupid by the lack of proper permission, notification of authorities, and the fact that BOSTON is the place where the planes took off on 9/11— so I kind think it's not unreasonable for people to be freaked out.
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Moe Egan · Posted: Thu Feb 01, 2007 10:18 am Post subject:

I read that Mumbles wants to send someone a bill for the $500,000 in police costs....as Bugs Bunny would say "Whatta Maroon" thing to do.
But then again, it's another day that makes me think how great it is to be working from home and not commuting to Boston!
moe
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Jeffers · Guest

The idea is awesome!
But what DB said would be the proper course of action!
Get permission BEFORE you do it.

I could have been a fun thing, but now the costs of this "little" campain have probably gone through the roof!

Oh well back to the drawing board!

Jeffers

Hasser · Posted: Thu Feb 01, 2007 11:11 am Post subject:

Jeffers, the San Jose Shark fan - and all other hockey fans,
Damage in BOSTON tonight as Buffalo comes to town...We beat them 7-1 2 nights ago Smile

Listen for my opening on MSG-TV...here is a taste of the script tonight:
Dented helmets aside...
The Bruins ego’s are bruised...
Will Boston be ready to fight or jump ship?
The Sabres and Bruins TEA-UP for Round Two...
NEXT on MSG!
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glittlefield · Posted: Thu Feb 01, 2007 11:33 am Post subject:

Donovan · Posted: Thu Feb 01, 2007 11:43 am Post subject:

Moe Egan · Posted: Thu Feb 01, 2007 11:56 am Post subject:

It DID make me wonder, how much *paid* advertising coverage could they have bought with $500,000? (That's the estimated costs from Mayor M. in Boston.) They have certainly gotten national exposure with this stunt.

In our super-media-saturated culture, is Vigilante PR the new thing to break through the clutter? If so, I'm glad I'm out of the PR biznez Shocked

I like little podiums and banners with snack tables in the back of the room...much more my speed.

moe
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Moe Egan
i want to be the voice in your head.
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Yoda117 · Posted: Thu Feb 01, 2007 12:27 pm Post subject: