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Social Media ad rate

 
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Moosevoice
Club 300


Joined: 16 Nov 2012
Posts: 384
Location: Iowa

PostPosted: Fri Jan 29, 2021 2:08 pm    Post subject: Social Media ad rate Reply with quote

What are you charging for social media ads?
:15 and under :10?
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ConnieTerwilliger
Triple G


Joined: 07 Dec 2004
Posts: 3381
Location: San Diego - serving the world

PostPosted: Thu Feb 04, 2021 2:20 pm    Post subject: Reply with quote

It depends...

Local, regional, national? Paid placement - or client non-paid social media? How long is the run? Just like broadcast.

I don't normally distinguish between lengths, but they never used to have 6 second spots, so perhaps that should also be considered.

Take a look at the GVAA rate guide and see what they are suggesting for a range...they do not specify lengths.
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