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Honest Feedback On My Commercial Demo (UK)

 
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Scott Tunnix



Joined: 29 Oct 2018
Posts: 3

PostPosted: Sat Dec 08, 2018 6:48 am    Post subject: Honest Feedback On My Commercial Demo (UK) Reply with quote

Hi all,

I'd be really grateful for some honest feedback on the current version of my commercial demo: https://soundcloud.com/user-656648992/scott-tunnix-commercial-demo-reel

Particularly in terms of the weakest / strongest parts, audio quality and the quality of the copy (written myself, with the exception of the Crayola ad).

Many thanks in advance.

Scott
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Bob Bergen
DC


Joined: 22 Apr 2008
Posts: 688

PostPosted: Sat Dec 08, 2018 9:29 am    Post subject: Reply with quote

I think Mr. Banks is best to critique this. I myself don't know the UK market, so I don't know what is considered competitive there.

But to me, I hear you trying to sound versatile and not always connecting with the copy. The demo starts out too over the top character and lacks the conversational realness of today's vo industry. But again, this just might be what your market demands from vo demos.

After 40 years in the vo game I would never write or produce my own demo. I want a top demo producer for that, one who knows the market, knows the trends in advertising, music in ads, etc.
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Ed Fisher
Cinquecento


Joined: 05 Sep 2012
Posts: 596
Location: East Coast, U.S.A.

PostPosted: Sun Dec 09, 2018 8:44 pm    Post subject: Reply with quote

Since I have never allowing a silly thing like not knowing what I'm talking about from stopping me from having an opinion, I'll freely give you the benefit of my almost 50 years audio production experience.

Overall...Not bad.

However, Being aware that as an American, I think that any British accent is simply BRILLIANT...

I will ALSO offer the following.

I would totally lose the two spots where you are super "Low key - low energy." (divorce spot and mobile phone?) These "whisper" spots totally don't work and sound obnoxiously insincere. Sorry... but these are not your forte.

(you did say to be "honest")

The others? I like them very much. Upbeat. Character spots.

Sure.

They work for me.

Just remember....
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"I reserve the right to be completely wrong."
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Philip Banks
Je Ne Sais Quoi


Joined: 20 Jun 2005
Posts: 9832
Location: UK Portgordon, Scotland

PostPosted: Tue Dec 11, 2018 7:19 am    Post subject: Reply with quote

Download some audio from your local or favourite commercial radio station. Take the audio from when the Dj goes out of a song and into a commercial break. We'll assume there are 5 ads in the break, then a station ident and back into a song. Edit out ad 3 and insert your best ad, you at your mostest awesomest!

Play entire audio with the one change you made. How does it sound to you?

Pay no attention to the "voice over experts". Listen to how you would be perceived by the market because the market signs the cheques.
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I do quite well and for that I apologise but it really isn't my fault.
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