VO-BB - 19 YEARS OLD!

Diane Maggipinto · Posted: Wed Sep 20, 2006 2:36 pm Post subject: Copy Points

Uh, hi. Everyone scared away by the Hobo Laughing

??

Today's scripts include:

at the top--the opening line:
Quality...Service...Value...

for the phone:
again, that # is....again, thank you for calling...

for the calendar (it's a glue masher):
will hold...will hold...will hold

Ugh. Loathe those words together. Hobo Laughing

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Deirdre · Posted: Wed Sep 20, 2006 3:07 pm Post subject:

Diane Maggipinto · Posted: Wed Sep 20, 2006 3:25 pm Post subject:

asnively · Posted: Wed Sep 20, 2006 4:08 pm Post subject:

On Monday, I recorded a spot that contained:

"We care"
"...unparalleled customer service" (Very hard to say when cramming 45 seconds worth of text into :27 seconds) and
"That number again ...."

A trifecta of trite.

I kept wanting to add "Operators are standing by."

Arrr.
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Title insurance Forum

Deirdre · Posted: Wed Sep 20, 2006 4:12 pm Post subject:

asnively · Posted: Wed Sep 20, 2006 4:16 pm Post subject:

Audiogal · Posted: Wed Sep 20, 2006 4:57 pm Post subject:

Trite may be bad, but it could be worse. I recall an AE at the radio station who focused on the "sparkling clean restrooms" in the script he wrote for a small town convenience store...

Which wasn't nearly as bad as the AE who kept telling me that the client (for whom we were producing a TV commercial) wanted to show the remodeled ladies RESTROOM! Right.

I refused.

I really had to go in there & see what all the fuss was about. Paint, a picture, & a flower arrangement. <sigh> So sad. Even quality, value, & service beat that.
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Mary

Hart · Posted: Wed Sep 20, 2006 6:09 pm Post subject:

I recall doing a spot once for a gas station/quickie mart place where a large part of the script was devoted to the clean bathrooms serviced every two hours or something like that. Do you suppose there was an article in some convience mart industry mag that said to push the bathrooms?
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mcm · Posted: Wed Sep 20, 2006 7:20 pm Post subject:

Some restrooms are worth the attention.

Like these, just up the road a bit from me.

asnively · Posted: Wed Sep 20, 2006 8:29 pm Post subject:

On a semi-related note, I did a cable TV spot today for the Flippin Law Group! They help people file bankruptcy. I had to take a couple of giggle breaks. Especially after the line "Just call the F l i p p i n Law Group."

I kept imagining...

Husband: Honey, we're buried in bills. You just buy too many shoes.

Wife: I guess we should file for bankruptcy. Just call the f l i p p i n' law group and get it over with.
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CSI: Miami Forum

Diane Maggipinto · Posted: Wed Sep 20, 2006 8:46 pm Post subject:

Amy--You must know that "flippin'" is a suitable substitute for the 'F' word in Utah...along with fetchin' and effin' Honestly.

Fuckryin' out loud! Arrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrr. Hobo Laughing

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sitting at #8, though not as present as I'd like to be. Hello!

www.d3voiceworks.com

asnively · Posted: Wed Sep 20, 2006 10:14 pm Post subject:

Philip Banks · Posted: Thu Sep 21, 2006 4:00 am Post subject:

In a TV promo session this morning one script contained the now immortal words ................."In a world ....."

Take 1 - Abandoned. I laughed
Take 2 - Thank goodness, that was painless.

allensco · Posted: Thu Sep 21, 2006 7:51 am Post subject:

tackerman · Posted: Thu Sep 21, 2006 8:59 am Post subject: