VO-BB - 19 YEARS OLD!

ConnieTerwilliger · Posted: Wed Nov 21, 2018 12:40 pm Post subject: Minimum Bar...

Excellent post on LinkedIn by a producer/talent friend - Randall Ryan.

"A creative must have enough skill to get over what I call the “minimum bar”: that is, you must have a certain amount of talent to even be in the game. But above that, everything changes."

Read the rest of his post here...
https://www.linkedin.com/pulse/your-worth-commodity-randall-ryan/
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Philip Banks · Posted: Thu Nov 22, 2018 6:08 am Post subject:

It is fabby!

In our case this is the key sentence - "Talent is not a commodity that can be replaced by the next person over."

For us we must understand and acknowledge that the majority of work landing on the desk of Joe VO who was trained by a person he met on a flight to Baltimore who used to clean the booths at WCHRT The Barf IS "You'll do Matey until they launch the site FOURer" Value, perception and talent do not matter at all, the cost is simply what the market is able to stand and prices are as low as ZERO!

A -How much will people pay? That's their call.
B -How low will you go? Your call. Always your call.

The market is A
Your market is B. My Father was always a B, which makes my business model a son of a B.